East Isles Farmers Market
concept, creative direction, Branding and naming
This neighborhood organization wanted to promote its green spaces, activate a little-known park and expand outreach. As a result, the East Isles Farmers Market was born. Informed by the existing neighborhood logo and its reference to the art glass windows in the Purcell-Cutts House—designed and built by William Gray Purcell and George Grant Elmslie, (a masterpiece of Prairie School architecture)—the East Isles Farmers Market identity stands as its own beacon to green living, nurturing a neighborhood and blooming where you’re planted.